POMELO
Pomelo is a contemporary fashion brand that resonates with individuals seeking style, comfort, and authenticity. Pomelo has quickly become a global fashion phenomenon, offering a diverse range of trendy clothing, accessories, and footwear.
Pomelo's vision is to empower individuals to embrace their authenticity through fashion. We believe that style is a form of self-expression, and our collections are designed to inspire confidence, creativity, and individuality.
Pomelo X TikTok collaboration
Social Media Marketing, Video Production, Sponsored Ads
Service
Pomelo aimed to create a campaign that celebrated the genuine and creative spirit of everyday women. The challenge was to produce TikTok videos that resonated with the platform's dynamic audience while aligning with Pomelo's brand values of authenticity and self-expression.
Our aim is to empower and inspire women through an authentic and relatable video content collaboration between Pomelo, a fashion brand, and TikTok, a leading social media platform.
Our Objectives
Mutant collaborated with Pomelo and TikTok to conceptualize and execute a video production and social media marketing campaign that celebrated the diverse narratives of women. The strategy involved showcasing Pomelo's collection in a way that encouraged users to express their creativity and individuality.
Our Approach
The collaboration between Pomelo and TikTok resulted in a successful campaign that encouraged women to embrace their authenticity. The TikTok videos garnered significant engagement, with users creating their own content inspired by the campaign. The social media marketing efforts amplified the reach, establishing Pomelo as a brand that celebrates genuine self-expression.
Result
Explore more of our work
Project Name
Project Name
Project Name
Project Name
Mutant developed a creative concept that encouraged TikTok users to create videos showcasing their authentic selves while incorporating Pomelo's fashion pieces. The campaign focused on inclusivity, featuring women of different backgrounds, styles, and stories to resonate with a diverse audience.
Mutant's production team crafted high-quality and engaging TikTok videos that highlighted Pomelo's fashion items in the context of real-life scenarios and everyday moments.
The campaign extended to social media marketing strategies, ensuring the TikTok videos gained visibility across various platforms.
Implementation
POMELO
Pomelo is a contemporary fashion brand that resonates with individuals seeking style, comfort, and authenticity. Pomelo has quickly become a global fashion phenomenon, offering a diverse range of trendy clothing, accessories, and footwear.
Pomelo's vision is to empower individuals to embrace their authenticity through fashion. We believe that style is a form of self-expression, and our collections are designed to inspire confidence, creativity, and individuality.
Pomelo X TikTok collaboration
Social Media Marketing, Video Production, Sponsored Ads
Service
Pomelo aimed to create a campaign that celebrated the genuine and creative spirit of everyday women. The challenge was to produce TikTok videos that resonated with the platform's dynamic audience while aligning with Pomelo's brand values of authenticity and self-expression.
Our aim is to empower and inspire women through an authentic and relatable video content collaboration between Pomelo, a fashion brand, and TikTok, a leading social media platform.
Our Objectives
Mutant collaborated with Pomelo and TikTok to conceptualize and execute a video production and social media marketing campaign that celebrated the diverse narratives of women. The strategy involved showcasing Pomelo's collection in a way that encouraged users to express their creativity and individuality.
Our Approach
The collaboration between Pomelo and TikTok resulted in a successful campaign that encouraged women to embrace their authenticity. The TikTok videos garnered significant engagement, with users creating their own content inspired by the campaign. The social media marketing efforts amplified the reach, establishing Pomelo as a brand that celebrates genuine self-expression.
Result
Explore more of our work
Project Name
Project Name
Project Name
Project Name
Mutant developed a creative concept that encouraged TikTok users to create videos showcasing their authentic selves while incorporating Pomelo's fashion pieces. The campaign focused on inclusivity, featuring women of different backgrounds, styles, and stories to resonate with a diverse audience.
Mutant's production team crafted high-quality and engaging TikTok videos that highlighted Pomelo's fashion items in the context of real-life scenarios and everyday moments.
The campaign extended to social media marketing strategies, ensuring the TikTok videos gained visibility across various platforms.
Implementation